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Ordwick

Book Metadata Optimization That Helps Readers Find You

Our book metadata optimization service makes your book easier to find in store searches. We research the words readers type, choose categories where you can rank and rewrite your book description to sell. So more of the right readers land on your page.

Who Needs Metadata Optimization

Metadata is the information stores use to show your book to readers. When it is weak, even great books stay hidden.

  1. 01

    New Releases

    First, we set up strong metadata before launch, so your book is visible from day one.

  2. 02

    Books With Low Sales

    Next, if your book gets few views or clicks, better keywords and categories can change that quickly.

  3. 03

    Series Authors

    We also align metadata across a series, so readers move easily from one book to the next.

  4. 04

    Wide Authors

    Finally, we tailor metadata for each store, from Amazon to Apple Books and Kobo.

What Our Book Metadata Optimization Includes

Small changes to your metadata can make a big difference to how often readers see your book.

  • Keyword Research

    We study what readers search for and how competitive each phrase is. Then we pick keywords where your book can stand out.

  • Category Selection

    Next, we choose categories that fit your book and give you a real chance to rank and earn bestseller tags.

  • Book Description

    We also rewrite your description with a strong hook, clear structure and the right keywords, so browsers become buyers.

  • Titles, Series and Author Pages

    Finally, we check your subtitle, series details and author page, so everything works together.

Get Found in Store Search

Most readers find books by searching. Make sure yours appears.

How Our Metadata Process Works

You always know which stage your book is at and who is working on it.

  1. 01

    Audit

    First, we review your current listing, keywords, categories and description.

  2. 02

    Research

    Next, we research keywords and categories based on real reader searches.

  3. 03

    Update

    Then we update your listings across each store, or give you clear steps to do it.

  4. 04

    Review

    After that, we track rankings and adjust if needed over the following weeks.

Why Book Metadata Optimization Matters

Stores like Amazon work like search engines. When a reader types a phrase, the store chooses which books to show. Keywords, categories and descriptions all help it decide. So book metadata optimization is one of the simplest ways to grow sales without extra ad spend.

Good metadata also helps your ads work better. For example, ads send readers to your page, and a strong description turns more of those visits into sales.

Metadata is a key part of any launch. Pair it with book launch services for a new release, or with book promotion services to grow sales over time. Publishing on Amazon? See our Amazon KDP publishing service too.

Amazon search results improved by book metadata optimization

What our authors say

  • My book was completely buried on Amazon for six months. Ordwick’s metadata team went in, changed my sub-categories, and completely overhauled my backend keywords to target exactly what my readers were searching for. Within weeks, I was ranking in my specific niche and seeing daily organic sales for the first time. They understand KDP's algorithm better than anyone I've worked with.

    Thomas B.

    Indie Author

  • I was getting traffic to my Amazon page, but browsers just weren't buying. The team at Ordwick completely rewrote my book description. They didn't just stuff it with SEO terms; they crafted a compelling hook that naturally integrated the right keywords. My conversion rate jumped almost immediately. It’s amazing what a properly optimized description can do.

    Rachel M.

    Self-Published Novelist

  • I’ve used generic book SEO services before, and they usually just slap a template of broad, impossible-to-rank keywords onto my listing. Because Ordwick’s metadata experts work alongside their editorial team, they knew my book’s core themes intimately. Their keyword and category choices were incredibly targeted and completely authentic to my actual audience.

    Jason L.

    Business & Thought Leadership Author

  • Ordwick didn't just publish my book; they treated it like a piece of architecture. Every font choice, every margin, every marketing move was intentional and precise.

    Marisol Reyes

    Author Of 'the Architecture Of Silence

Ready to Improve Your Book Listing?

Send us a link to your book. We will reply with ideas and a quote.

Book Metadata FAQs

Still have a question? Book a free call

What is book metadata?

Book metadata is the information about your book that stores use: title, subtitle, author, description, keywords, categories, price and more.

How many keywords can I use on Amazon?

Amazon KDP lets you enter seven keyword boxes. We help you use them well, with phrases readers actually search for.

Can better metadata really increase sales?

It often does, because it helps more readers see your book. However, results depend on your book, cover and price too.

Do you optimize metadata for stores other than Amazon?

Yes. We also optimize for Apple Books, Kobo, Barnes & Noble and Google Play Books.

How much does book metadata optimization cost?

We quote each book on its own, based on the number of formats and stores. Ask for a free quote.

Get a Quote for Metadata Optimization

Share your book link and goals. We will reply within two business days.

  • A personal reply from an editor, not a sales team
  • Your manuscript is kept confidential
  • A clear quote with no obligation

Or call us on +44 783 630 6315

Your manuscript stays confidential. We never share your details.